Direct Action Athletics,  llc
Direct Action Athletics,  llc
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  • About Us
  • Services
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  • Recovery Room

About Us

Logo with stylized letters D and A in blue and black.

Mission

Dean Bennett; Owner, Head Coach, Personal Trainer

Services Offered

Deliver high-quality training for peak performance and long-term health. 

Rows of hexagonal dumbbells neatly arranged on black racks in a gym.

Services Offered

Dean Bennett; Owner, Head Coach, Personal Trainer

Services Offered

- Performance Group Classes

- Youth Sports Performance

- Personal Training

-  Small Group Training

- Strength & Conditioning

- Tactical Conditioning

- Remote Training

- Recovery Room

- Open Gym

A man wearing a black Direct Action Athletics t-shirt.

Dean Bennett; Owner, Head Coach, Personal Trainer

Dean Bennett; Owner, Head Coach, Personal Trainer

Sam Franklin; Head Sports Performance Coach, Personal Trainer

Dean's journey in fitness began long before he became a coach. A multi-sport athlete in high school, he competed in football, track, basketball, and wrestling, building a foundation of discipline, athleticism, and perseverance that would guide him for life. After graduation, he joined the United States Marine Corps, completing two combat 

Dean's journey in fitness began long before he became a coach. A multi-sport athlete in high school, he competed in football, track, basketball, and wrestling, building a foundation of discipline, athleticism, and perseverance that would guide him for life. After graduation, he joined the United States Marine Corps, completing two combat deployments before earning the role of infantry section leader on subsequent deployments. His time in the Marines instilled leadership, resilience, and an unwavering commitment to excellence—qualities that continue to shape his approach to coaching.

Following his service, Dean attended Arizona State University, graduating with honors with a Bachelor’s degree in Exercise and Wellness. Since 2016, he has been coaching athletes across all levels, specializing in Sports Performance. His clients include NFL players, jiu-jitsu competitors, physique athletes, world record-holding through-hikers, and countless high school and CrossFit athletes.

Dean combines real-world experience with evidence-based training to help every athlete reach their full potential. His programs focus on strength, conditioning, mobility, and overall athletic development, providing a safe, effective, and results-driven path for beginners and elite competitors alike.

Certifications & Credentials:

  • Bachelor of Science, Exercise and Wellness (Graduated with Honors) 
  • Strength & Conditioning Specialist 
  • Tactical Strength & Conditioning 
  • Corrective Exercise Specialist 
  • CrossFit Level 2 
  • Kettlebell Level 1 
  • Personal Training 
  • Nutrition Level 1

Smiling man with beard wearing a black shirt with gold letters DA.

Sam Franklin; Head Sports Performance Coach, Personal Trainer

Sam Franklin; Head Sports Performance Coach, Personal Trainer

Sam’s passion for fitness and performance started in high school, where he excelled as a multi-sport athlete in track and basketball. He became a state champion sprinter in the 4x400m, building a foundation of speed, discipline, and competitive drive that still fuels his coaching today.

Currently pursuing a Bachelor’s degree in Exercise Sc

Sam’s passion for fitness and performance started in high school, where he excelled as a multi-sport athlete in track and basketball. He became a state champion sprinter in the 4x400m, building a foundation of speed, discipline, and competitive drive that still fuels his coaching today.

Currently pursuing a Bachelor’s degree in Exercise Science with a Concentration in Strength and Conditioning at Maryville University, Sam combines academic knowledge with real-world experience. Since 2020, he has focused on Sports Performance coaching, helping high school and collegiate athletes improve speed, strength, endurance, and overall athleticism.

In 2026, Sam led the Mechanicsville high school girls 4x200m relay team to a state championship as head coach, demonstrating his ability to translate his athletic experience into effective coaching. His programs emphasize safe progression, proper mechanics, and measurable results, ensuring every athlete can reach their full potential.

Certifications & Credentials:

  • USA Weightlifting Level 1 
  • Personal Training 
  • Performance Enhancement Specialist 
  • Sprint Coach Certified

Morgan Evans; Assistant CrossFit Coach

I started my athletic journey running track and cross country in middle school. By junior year, my XC team placed 20th at Nike Team Nationals. In high school, I took 2nd in Mississippi pole vaulting. I continued as a pole vaulter at Mississippi State University. After college, I found CrossFit and competed in numerous events. Living in So

I started my athletic journey running track and cross country in middle school. By junior year, my XC team placed 20th at Nike Team Nationals. In high school, I took 2nd in Mississippi pole vaulting. I continued as a pole vaulter at Mississippi State University. After college, I found CrossFit and competed in numerous events. Living in South America, I won the 2018 CrossFit Open for Bolivia and set the national snatch record in my weight class. Coaching new athletes is my passion—I thrive on helping people build skills and achieve feats they never thought possible.

Certifications & Credentials:

  • CrossFit Level 1
  • 12+ years coaching experience at 5 gyms 
  • 2018 CrossFit Open Winner – Bolivia 
  • National Snatch Record Holder – Bolivia 

Kevin Miner; Gymnastics, Assistant CrossFit Coach

I began as a collegiate gymnast at Springfield College, where I was an All-American qualifier on the parallel bars, developing discipline and technique. Later, I coached at 340 CrossFit in St. Croix, USVI, helping athletes of all levels, while building a strong, motivating community. I’ve taught youth and adult gymnastics, emphasizing con

I began as a collegiate gymnast at Springfield College, where I was an All-American qualifier on the parallel bars, developing discipline and technique. Later, I coached at 340 CrossFit in St. Croix, USVI, helping athletes of all levels, while building a strong, motivating community. I’ve taught youth and adult gymnastics, emphasizing confidence, proper fundamentals, and safe progressions. Named "Fittest in the U.S. Virgin Islands" in 2018, I’m passionate about guiding others to their full potential.

Certifications & Credentials:

  • CrossFit Level 1 

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